While the construction material (and quality) of the Xiaomi POCO F1 may be questionable, the phone has certainly caught the attention of frugal customers in the Android community. The company seems to be doing something similar to what OnePlus did with the launch of its first phone. So far, it has allowed them to sell more than 700,000 units within the first 3 months of launch. Now, the new secondary brand of Xiaomi has announced how they call the POCO Games Development Academy to create mobile games.
It’s interesting that Xiaomi is using its sub-brand POCO to launch this new mobile gaming initiative, but it could be done strategically. If the company would launch this program anyway, it benefits its secondary brand by bringing the name recognition that Xiaomi does not need at this time. So here’s the deal: Xiaomi wants to bring a small team (they even came to emphasize “really small team”) that has the talent to create a game. The details of this game have not yet been revealed, but they said that the first game they will launch will be small (but they are dreaming big).
Interestingly, they do mention that they do not seek to “make the next PUBG” but “that comes later”. Therefore, they also reiterate the idea that this “really small team” will grow in the future after their first game (or possibly few games) is released first. Those who are interested can register to have the opportunity to be selected by filling out this form here.
They have given some requirements as to whom they seek to register. Those who are interested should have a beginner level to intermediate level of Android development or game design skills. They are also looking for people who have a passion for working with a small team and at the same time they can bring all their products to the table.